Case studies tend to polish all the rough bits out of the actual experience of organisations using design. The approach I took in telling the stories coming out of the Innovation by Design programme in Ireland was to let the companies do most of the talking.
It would also be refreshing to come up with a better label than “case study” for these types of publications. Any ideas are welcome.
Thanks again to those members of networkd that helped develop and deliver the programme.
Seeing Justin’s post reminded me of this. I literally stumbled upon it whilst doing some desk research recently on a client project in the area of dementia care. Really great use of simple but powerful thinking to try to lessen the fear and ’sting’ of serious medical procedures on young children. Very touching and inspiring too……
Children draw their experiences of airline travel
Since my days at Crayola, this has always been one of my favourite design research tools, Drawing the Experience. It works particularly well with children who often resort to single word answers to questions. Armed with a box of crayons, they’ll give you some pretty deep insights into how they feel about anything. While working with an airport in Ireland, we asked passenger’s children to draw what they liked and didn’t like about airports, and what would their perfect airport would have in it. All of this was geared toward helping to create a more family-friendly user experience.
Armed with some simple tools you can better understand the needs of the people you’re trying to create better products and services for.
Related: See how children created their own paper laptops. Are any computer manufacturers listening?
